The Marketing Factory Free download

A free guide from The Marketing Factory

The 11 Leaks Draining Your
Coaching Funnel

Free guide: the eleven places a coaching funnel loses people between the ad click and the paid call, and what to do about each one. Seventeen pages.

your funnel is not broken, it is leaking

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What's inside

The guide walks your funnel in order, one stage at a time. Six stages, eleven leaks, and the fix for each.

The ad

Why your ad could belong to any competitor, and the one objective setting that quietly wastes half your budget.

The page

The five second decision every visitor makes, and the form field that costs you the lead.

The handoff

Your warmest thirty seconds, and what most people put on the thank you page instead.

The follow-up

A lead stays warm for about 48 hours. Here is what has to happen inside that window.

The booking

Eleven DMs to agree on Thursday, and the reason half your calendar never shows up.

The data

Why you keep scaling the wrong ad, and the audience you already paid for and threw away.

It works on real accounts

Nothing in the guide is theory. It is the same pass we make before we touch anyone's budget, and here is what it did on a course business selling into a crowded category.

EdTech

1,152 leads at ₹12.50 each, and 170 enrolments in 60 days

The account was buying clicks, not students. We narrowed the offer to one buyer, moved the campaign to leads, and put WhatsApp behind the form. Enrolments started on day four.

1,152Leads
₹12.50Cost per lead
170+Enrolments
12XROAS
Subhajit Dutta, founder of The Marketing Factory

Who wrote this?

I'm Subhajit Dutta, founder of The Marketing Factory. I run Meta ad campaigns and build funnels for coaches, consultants and course creators, and I've seen the same thing over and over: the funnel rarely fails at one big thing. It leaks in eleven small places, and nobody ever points them out.

So I wrote them down. Everything I'd tell you if we sat down for chai: the ad, the page, the handoff, the follow-up, the booking and the data. This is the audit I run before I touch anyone's budget, and you should not have to book a call to hear it.

— Subhajit

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